No one teaches you what to expect when you open a company.
I had to find the resources on my own, and it took me weeks to figure out how to even start using those resources.
I had my father to guide me through the process of opening an HVAC company, but he hadn’t been in business for five years. Things had changed and become more complicated since he had an HVAC business. However, since he knew the basics and could help me, it was enough information for me to feel comfortable with the process. I knew dad had a business partner, but it wasn’t anyone we ever met. He told me he would introduce me to his business partner. He was the one who did all the marketing for the company and even created and maintained a website for him. When my wife and I were at my parent’s for dinner, he took me into his study. He showed me the computer and the website he had up. It was the website for an online marketing company. He told me about the HVAC experts they had, and who were his silent partners while he was in business. He told me if I allowed them to do their job, I would never go wrong, and my business would be way more successful than his ever was. I didn’t know dad had ever used a computer, or that he used an online marketing company. I would have never thought he would use a computer, or that he would use an online marketing company. I didn’t even know they had HVAC experts.
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